To generate a high volume of ideas in a non-analytical manner which permits the ideas of one individual to stimulate the ideas of the other individuals in the team.



  1. Define and write out a question (topic) for which you desire a large number of answers. Set a time limit.
  2. Silently each person generates and writes down a list of ideas.
  3. Each person gives one idea at a time. He or she can "pass" if out of ideas.
  4. Record the information as given (i.e., do not paraphrase) on a board or flip chart.
  5. Review items for understanding and need for clarification.
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